Tulane students sign on as ‘Sugar Babies’ with dating website

Generally, a college trumpets the news when it is declared in the Top 20 of anything. The exception: When Tulane University was ranked 20th for the number of students — 163, as of June — who had signed up for seekingarrangement.com, a five-year-old website that pairs young “Sugar Babies” with “Sugar Daddies” and “Sugar Mommies” who are generally older and definitely well-heeled.

“These are men and women who are looking for someone wealthy to pamper them,” said 41-year-old Brandon Wade, the site’s founder and chief executive officer.

The Top 20 list came to light locally last month when The Hullabaloo, Tulane’s student newspaper, published an interview with a freshman identified as Amanda who said Sugar Daddies had helped her meet her expenses at Tulane, where tuition and fees alone for first-year students amount to $43,434.

Interest peaked for a time on campus, with some professors imploring their students to pick up a copy of the story for class discussions.

But selling sex is not a new issue on college campuses, said Mimi Schippers, an associate professor of sociology who specializes in gender and sexuality issues. The article, however, does illuminate some new wrinkles.

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